Buckeye Fashion Market
2026 Buckeye Fashion Market - October 9, 2026
The fourth annual Buckeye Fashion Market is Ohio State's largest retail event of the year, bringing together more than 20 officially licensed brands for one night only at the Ohio Union. Be among the first to shop the season's newest Buckeye merchandise, discover exclusive products, and experience an unforgettable evening built for Buckeye fans.
Whether you're searching for game day gear, premium apparel, the perfect gift, or something to elevate your home or dorm, you'll find the best of Ohio State style, all under one roof.
VIP tickets for this event are sold out, but General Admission is FREE! Make sure you register for this event by clicking the “Register Here” button below.
Brands to Shop:
- BCKR
- Bend
- Blue 84 / Zephyr
- Brianna Cannon
- College Theory
- Colosseum
- Emerson Street Clothing
- Fizzy
- Flying Colors Apparel
- Gameday Social
- GV Art
- Homage
- L2 Brands / League
- Logo Brands
- Lusso
- PILLOVV
- Stone Armory
- The Northwest Group
- The Ohio State University Bookstore
- The Wild Collective
- The Window Guy
- Top Rocks Paws
- Vineyard Vines
