Feb. 6, 2004

COLUMBUS, Ohio–Saturday Feb. 7 has been designated as National Coaches vs. Cancer Awareness Day by the Philly Six Coaches vs. Cancer organization and the National Association of Basketball Coaches.

In support of the effort to bring additional awareness to the Coaches vs. Cancer Program, Ohio State head coach Jim O’Brien and Michigan State head coach Tom Izzo, and their respective coaching staffs, will wear sneakers during the game between the Buckeyes and Spartans. The game tips at noon and will be televised nationally by ESPN.

O’Brien hopes everyone involved with the game Saturday will support the initiative.

“We would like to encourage everyone attending the game — our staff, fans and members of the media — to wear sneakers in support of this worthwhile cause,” O’Brien said.

The Coaches vs. Cancer program unites the American Cancer Society and the National Association of Basketball Coaches (NABC) in the fight against cancer.

The program leverages the strength and celebrity of our country’s basketball coaches to reduce cancer risk through education programs and to raise funds for the American Cancer Society.

Since its inception in 1993, the program has raised more than $22 million dollars to benefit the Society’s efforts in cancer research, advocacy, education, and patient services. This program enables the American Cancer Society to support important work, including groundbreaking research that saves lives, education, advocacy, and patient services.

To learn more about the fight against cancer and how you can help fight the disease visit